@article{doi:10.1001/jama.2009.1679,
author = {Kent DM and Trikalinos TA},
title = {THerapeutic innovations, diminishing returns, and control rate preservation},
journal = {JAMA},
volume = {302},
number = {20},
pages = {2254-2256},
year = {2009},
doi = {10.1001/jama.2009.1679},
URL = { + http://dx.doi.org/10.1001/jama.2009.1679},
eprint = {/data/Journals/JAMA/4489/jco90116_2254_2256.pdf}
}