NO GIRL WAS ever ruined by a book, the old saw has it, but advertisements in magazines may be a different story. With the health of their girl and boy, and men and women, patients in mind, members of the American Medical Association House of Delegates recently approved a resolution aimed at keeping reading matter containing cigarette ads out of physicians' reception rooms.
The adopted policy, as stated in substitute resolution 13, reads as follows: "Resolved, That the American Medical Association annually, via JAMA and other appropriate publications, publish a list of those magazines that have voluntarily chosen to decline cigarette ads; and encourage physicians to substitute magazines without cigarette ads for those with cigarette ads in their office waiting room."
The idea is not totally new. Ten years ago, the AMA's House of Delegates approved a resolution commending the 47 magazines then published in the United States that refused