Traffic accidents continue to cause a high proportion of the total death rate. In 1954, 100,000 persons were totally disabled and 35,586 were killed in such accidents. The index of The Journal for the past 12 months lists no less than 15 items dealing with this subject. Much has been done to improve the safety of our roads, but the adoption of proved safety measures in the design of our cars still lags far behind discovery.1 This is because the public is still being sold on the basis of greater speed and more glamorous design with too little thought to improved safety. Public attitudes have been changed in the past and are now in great need of change regarding the most essential features of car design. This is a matter to which physicians are in a position to lend valuable support.
There are three main factors in the production