Editorial |

JAMA Online—New Features, New Functions

Margaret A. Winker, MD
JAMA. 2003;290(1):108-110. doi:10.1001/jama.290.1.108.
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Eight years ago, few individuals could conceive how quickly and irreversibly the face of biomedical publishing would be transformed by the World Wide Web. At that time, JAMA and the Archives Journals had been available electronically by various means for several years, but in 1995 the tentative beginnings of a JAMA and Archives Web site first appeared as part of the AMA's Web site, offering portions of the journals online.1 By September 1999, the full text of JAMA and the Archives Journals were available from January 1998 forward, fully searchable in a new design with links from references to MEDLINE abstracts or citations and other then-innovative ways to build the Web of biomedical information. As is the rule with the Web, however, what initially is novel and intriguing quickly becomes standard. Thus, soon after launching the new site, we began exploring ways to better embrace the potential of the Web to address the need of physicians and others for relevant, immediately accessible, easily discovered high-quality peer-reviewed content.

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