President Obama has called on scientists and health professionals to stand side-by-side with entertainers and athletes to “show young people how cool science can be.”1 As part of his Educate to Innovate campaign,1 the President is promoting science education, with a focus on activities outside public school classrooms. The President's campaign encourages a broad sector of organizations and companies, including public television, private businesses, and foundations to champion science education. However, this campaign will be limited unless another vital sector—private and public universities—is included.
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